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BYD's "Eye of the God"

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On February 10, 2025, BYD, a leader in the automotive industry, held a strategic conference at its headquarters in Shenzhen to unveil a groundbreaking innovation in smart driving technology: the "Eye of God" high-level driving assistance system. This significant technological advancement signifies not only a major leap for BYD but also suggests that the automotive sector is on the brink of transformative change.

The Eye of God system comes in three distinct versions, each tailored to specific brands and models:

Eye of God A (Triple Laser Version): Primarily designed for the high-end Yangwang brand.

Eye of God B (Laser Version): Aimed at the mid to high-end models of the Tengshi and BYD brands.

Eye of God C (Triple Lens Version): Covers BYD's entire mainstream lineup, including entry-level models priced below 100,000 yuan.

This system boasts multiple advanced features, including full takeover capability at high speeds, a guest parking feature with a success rate of 99%, and automatic emergency braking (AEB) at speeds up to 100 km/h. Additionally, it integrates the DeepSeek-R1 large model to enhance its AI capabilities. Furthermore, BYD has fully incorporated DeepSeek into its "Xuanji Architecture," raising the standard of smart technology throughout its offerings.

The introduction of the Eye of God system represents not just a technological breakthrough but also a critical step towards democratizing smart driving features. By making advanced driving technologies accessible to vehicles priced at 100,000 yuan or less, BYD is driving smart driving innovation from the luxury market towards mass-market penetration. Citic Securities predicts that this initiative could see domestic sales of L2+ level vehicles in China soar from one million to ten million units.

Moreover, BYD possesses the largest vehicle cloud database in China. With real-time data feedback from four million smart vehicles, it provides robust support for algorithm iterations. This data advantage will only further solidify BYD's leadership position in the field of smart driving and push the entire industry toward technological advancement.

The implications of the Eye of God system on the automotive industry are extensive. Firstly, it serves as a catalyst for technological equality and market reshaping. By incorporating smart driving technologies into its entry-level models, BYD is compelling competitors to expedite their own technology downscaling. As a result, companies such as Tesla and XPeng may soon feel the pressure to lower their prices to maintain market competitiveness.

Secondly, the impact of BYD's intelligent strategy extends beyond its own advancements, initiating a broad industry chain upgrade. This includes benefits for suppliers of crucial sensors such as LiDAR, millimeter-wave radar, and cameras; as well as key component suppliers like chips and domain controllers. BYD has adopted an open data interface approach, fostering a collaborative ecosystem among car manufacturers, suppliers, and developers for continuous algorithm iteration.

Furthermore, the Eye of God system redefines industry standards for safety and user experience. With improved technical capabilities and cost-effective innovations, BYD is setting new benchmarks for smart driving that will encourage other automakers to invest more significantly in the field and accelerate technological upgrades industry-wide.

In direct response to BYD's competitive edge, the intensity of technological competition in the sector is likely to escalate. Other manufacturers will need to invest heavily in their own research and product advancements to keep pace with BYD's innovations. For instance, XPeng Motors may find it necessary to refine its own smart driving systems to remain relevant in the marketplace.

Adjustments in the market structure are imminent due to BYD's comprehensive smart driving strategy, which will accelerate the mainstream adoption of intelligent driving technologies. In an environment where smart driving capability becomes a key determinant in purchasing decisions, this shift will prompt other automakers to reassess and potentially revise their product strategies.

Despite BYD's significant advancements in smart driving technology, the company maintains constructive partnerships with other industries. For instance, collaborations with Huawei to develop intelligent driving solutions for the Equation Leopard 8 model showcase how cooperative strategies can bolster BYD's competitiveness in niche markets while offering opportunities for other companies to engage in partnerships.

In conclusion, the launch of the Eye of God system marks a pivotal transition in smart driving technologies from being an exclusive luxury to a broadly accessible feature. Through innovation, cost optimization, and ecosystem integration, BYD is not only facilitating the widespread adoption of smart driving technology but also reshaping the competitive landscape of the automotive industry. As the sector continues to evolve with advancements in intelligent driving, BYD is poised to lead the charge into a new era of automotive innovation.

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